Leofinance: Getting A Huge Upgrade May 1

(Edited)

The Leofinance AMA the other day was packed full of information.

For anyone who caught the show, it appears the alpha version of the new user interface is not long for this world. We are going to see it replaced with the production version on May 1st. This means we are looking at a little less than 4 weeks before the upgrade occurs.

What does this mean for Leofinance?

To me, it is a new beginning, something that is going to transform the entire premise of Leofinance. It is no longer a website with just a token. This is truly the first step in a new evolution of the Internet.

In this article, we will look at the steps going forward.

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LeoAds

You heard about them. I wrote about them. Up to this point, they were very elusive.

That is not going to be the case much longer. When the new UI rolls into production, the LeoAds are going to be a part of it. This means we are going to have ads tied to each page, something that is vital going forward.

People need to understand how truly revolutionary this is. We are creating an entirely new model for the LEO token.

Value Capture Token

As we know, LEO is a value capture token. It is not really a medium of exchange. Instead, it is reflective of the value associated with the Leofinance platform. If we can create more value here, we should see that, at some point, reflected in the market. That means a higher token price.

To be honest, outside stablecoins, this is where most cryptocurrency (fungible tokens) fall. They are not really cut out to operate as a medium of exchange. However, with LEO, we are about to add another level.

In the past we discussed the idea of an access token. This is what $HIVE is. For that coin, the staking allows one to engage with the blockchain. With LEO, it is a bit different in that we are looking at the token providing access to the revenues generated.

This means Leofinance is turning into a business platform. We are dealing with an online social media application that has the ability to generate revenue through advertising. It is no different than Twitter or Facebook. We know they generate enormous amounts of money in advertising.

Of course, this does not benefit the users or anyone outside of the owners (or stock holders). Leofinance is looking to change that.

Web 3.0 In The Making

Web 3.0 promises to change things. Are we seeing it with Leofinance?

I believe so.

The community is now able to enjoy the proceeds generated from ads. As it stands, the ad revenue money is going to be used to buy LEO from the open market. It will then be distributed to the Leo Power holders. Here is the opportunity for anyone who is interacting on Leofinance to enjoy the financial benefits derived from advertising.

At this point we have to discuss something that was mentioned on the AMA. One of the big changes will be the ads themselves. On the old interface, they were banner ads set on the sides. LeoThreads opens up an entirely new opportunity. We now have the ability to incorporate ads in the same way as Twitter.

Thus, ads will be buried as the Threads, blending in and, hopefully, enhancing the click through rate. With LeoAds, we all have incentive to see the numbers improve.

Here we have the epitome of Web 3.0. The userbase are the ones who enjoy the financial benefits of the platform. It also incentivizes people to get LEO in their wallet and stake it. If you want to participate in the monthly (I presume) payouts, there is only one way to do it.

Get yourself some Leo Power.

A Change In Structure

We are dealing with a change in the structure of Leofinance.

With the token providing people with access to the revenues we are starting to create a new model. The upgrade coming May 1 will offer a new value proposition to the LEO token.

To me, this is what Web 3.0 is all about. We do not have to recreate everything at the moment. For now, replicating what is out there but with a different "ownership" proposition is enough. Here we are looking at a Web 2.0 approach to revenue generation, advertising, but with a Web 3.0 twist.

Ultimately, this will not only put more LEO in the hands of the users, it also could create some significant buy demand for the token.

Also, as I revently found out, there might be other value propositions added to this idea.

If you found this article informative, please give an upvote and rehive.

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28 comments
(Edited)

This is a brilliant distribution model! Ad space on the internet, even though in theory limitless, is very valuable. Using in a manner that benefits all users of a platform is revolutionary. I'd gladly get paid to scroll past a few ads. 😉

The concept already exists with the Brave browser, but integrating it directly into a platform, where the rewards increase with your own activity, can be a complete game-changer.

To date, Hive and Leo are the only cryptocurrencies I'm confidently keeping intact on this platform. This just opened up even more reasons to keep accumulating them.

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I believe it is a major step forward. If we could get 100K monthly users on the platform, the ad revenue could be fairly outstanding.

It will be interesting to see how things unfold.

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I wonder how the distributions would impact users. It's clear that this would be a situation where the wealthier users would grow even quicker (if distribution of revenue is based solely on stake), and newer users would notice minimal, if any, impact on their growth. Retention of newer users is essential for overall growth of the platform, so it may be beneficial to adjust distributions with this in mind - of course, while not alienating large stakeholders. Creating a multivariate formula for this is certainly possible.

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It sounds like some good stuff are coming down the pike. I’m glad that I’ve got a few thousand Leo but I am upset that it’s getting more and more expensive to buy it off hive engine :D good problems to have!

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(Edited)

That is not going to be the case much longer. When the new UI rolls into production, the LeoAds are going to be a part of it.

Until we see the raw numbers of how much USD is going into Khal's bank account per 1000 hits, it doesn't matter.

Just show us the numbers and investors can make a decision on whether there is a realistic pathway to put a price floor under the token.

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(Edited)

Of course, the tangible impact of ads is ultimately going to come down to the actual revenues they will generate, over time. It'll be exciting to see how that pans out.

I'm excited for the new interface, though. It'll also be interesting to see how Threads — which is pretty "all purpose" — is going to "dance" with LeoFinance the financial information platform. Will is stay predominantly crypto/investing centered, or are we going to be looking at much more gardening, artistic and other content? And will that be rewarded by the original core user group, or ignored? Time will tell...

=^..^=

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If there is one thing that keep Leofinance is the timing to innovate.
With #threads and now the whole thing will have a slight make over.
We will see.
Wen Leo at 10 cents?

!PIZZA

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(Edited)

I am very happy to see that ads won't just saturate the margins like other platforms. While I am not a fan of ads, I definitely prefer that they be buried in the Threads, and I'd still be able to choose what I see in my Feed.

Making $LEO an ad revenue-distribution token would be a major value-added proposition, more valuable than $BAT ever could dream of being.

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(Edited)

With this, there is incentive to have the revenue increase as much as possible.

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I agree. Revenue sharing is a big deal with stocks that pay dividends - I mean, that's the entire point of holding dividend stocks in the first place

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I am looking forward to the new UI but I didn't like the exploration system for posts. I prefer to read things chronologically and I think that was one reason why I stuck to the old UI.

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This sounds interesting. Much more is coming to LeoFinace. Leo power holders will make more money. I am visualizing something here and it is going to be great.

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Leofinance is always full of updates.
Nice one!
And I'm sure that a lot of people will benefit from this.

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Some really exciting developments to look forward to. Multiple built-in facets of creating additional revenue and value are key!

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The fire with which leofinance is going is really unquenchable . The addition of ads wouldn't be such a bad idea as far as the ads are not so intrusive.

I can't wait to see the new UI. I bet it's going to be incredible too

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(Edited)

This means Leofinance is turning into a business platform. We are dealing with an online social media application that has the ability to generate revenue through advertising. It is no different than Twitter or Facebook. We know they generate enormous amounts of money in advertising.

I hope this is not true. If it is then the focus is on short term gain and not building something to last the test of time. Twitter and facebook are examples of not building a foundation first but exploiting the needs and interest of members to maximize profits asap. Not to mention all the negative energy around those two platforms. I deleted my twitter and facebook accounts and started to take interest in #leo tokens and now I may have to re-evaluate my long term interest for solid growth. Growing up too fast can lead to a hard fall so the foundation best be solid.

Thanks again for the interesting read,
!leo !ctp !alive

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Massive update coming in , all this put together as show how well the community is moving forward too.

Good to be part of this project, it's really amazing

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(Edited)

The only way to benefit from this opportunity offered by LEO as a value capture token and an access token to revenues from advertising is by powering up LEO. Anyone who believes in this vision will commit themselves to growing their LEO Power. I hope to achieve 5,000 LEO Power by the end of the year by powering up 300 LEO every month.

!PIZZA

!CTP

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