Universal Music and BandLab Technologies Team Up For Strategic AI Partnership | Rising Star Giveaway - Reward 10000 (+5000) Starbits (Ends 20 October UTC)

Universal Music Group (UMG) and BandLab Technologies, parent company of social music creation platform BandLab, are teaming up for a first-of-its-kind strategic AI partnership.

BandLab is a leading social music creation platform with over 60 million registered users.You can record, edit and remix your music by entering the BandLab app's multi-track Studio, an intuitive Digital Audio Workstation (DAW). Additionally, BandLab has tools like AI music generator SongStarter, audio separation tool Splitter, and AutoPitch for handy pitch correction and built-in vocal effects.

Universal Music Group said it is partnering with BandLab Technologies to help protect the rights of artists and songwriters in the face of the growing use of artificial intelligence. Briefly, the purpose of this initiative is to ensure that artificial intelligence technology serves the creator community effectively and ethically.

Sir Lucian Grainge, Chairman and CEO of Universal Music Group says of the partnership;

"We welcome BandLab’s commitment to an ethical approach to AI through their accessible technology, tools and platform. We are excited to add BandLab Technologies to a growing list of UMG partners whose responsible and innovative AI will benefit the creative community."

Universal Music's digital chief Michael Nash says of the partnership;

"Meng Kuok and his team at BandLab Technologies, as well as the Caldecott Music Group network, have achieved impressive scale at the dynamic intersection of social music and creator technology innovation. At UMG, we constantly seek to empower and support both established and emerging artists. Given BandLab’s passion for music and their dedication to nurturing early-stage artistry at the nexus of ecosystem transformation, they are an excellent partner that is compelling for us on multiple fronts."

Meng Ru Kuok, CEO and Founder of Caldecott Music Group and CEO of BandLab Technologies also says of the partnership;

"BandLab Technologies and our wider Caldecott Music Group network is steadfast in its respect for artists’ rights and the infinite potential of AI in music creation and we believe our millions of users around the world share in this commitment and excitement. Though new technologies offer unbelievable possibilities to break down more barriers for creators, it’s essential that artists’ and songwriters’ rights be fully respected and protected to give these future generations a chance of success. As demonstrated by BandLab embracing the Human Artistry Campaign principles and this collaboration with UMG, we are committed to getting it right. Through our joint efforts, we anticipate a future of music that is innovative, rewarding, and endlessly inspiring."

Also, BandLab Technologies had recently hired AI music expert Drew Silverstein (the Co-founder and former CEO of AI-driven music platform Amper Music) as Senior Advisor, AI, Innovation, and Strategy. In addition, Universal Music Group had established a partnership with AI company Endel in May 2023, and in August 2023, it had made an agreement with YouTube regarding the AI Music Incubator.

For sources and more, you can check out their official sites: Universal Music Group and BandLab Technologies.

Frankly, I believe that such initiatives will benefit the music industry, especially artists and songwriters, which is why I love seeing such initiatives. Also, I think it is very positive that music companies are preparing for AI.

Question of the Day : Do you think Artificial Intelligence (AI) will benefit or harm the music industry more? So why?

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