Unit Bias In Crypto Decisions

Unit bias is making your investment decision based on the unit quantity of the asset you can afford.

I must say, I am extremely guilty in this area, I am a unit biased crypto investor, I dont look at the value in dollars while investing, I look at the unit of the crypto I am buying, sometimes I dont sell because its going to mess up my crypto unit, which is some how bad because, I am attaching emotions to crypto. I have always wanted to own 1 BNB, which I bought and held for months, I had opportunities of investing in other projects, they involved selling my BNB to invest, but I was scared of selling my BNB to invest, then when buying it back, it might not be worth 1 BNB anymore, because I was biased about the unit.

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I also missed the chance of buying bitcoin at $3k in 2019 because the money I had wasn’t enough to buy 1 BTC, so I bought other coins, this favoured me as those coins pumped better than bitcoin. It is definitely not the best approach towards investing, its too sentimental and doesn’t help in most ways. This is the reason lots of people bought into the meme/shitcoin scams. They wanted to have a good feeling of what it means to own over a million quantity of a token. I have a friend that bought 1 million shiva and started imagining what his life would be if one shiba went to $1, that would make him one million dollar richer. But this is not what you should be focused on, dont end up buying a shitting coin because it will be more convenient for your mind to know you own a specific whole unit of the coin than own great coins in fractional units.

When investing, put unit bias aside and focus on the market cap of the asset you are investing in, focus on the liquidity, the community and the fundamentals involved in the project, because these are the things that will guarantee safety of your investment and sustainability, the market doesn’t care if you own 1 BTTC or 10 0r whatever unit bias you put your mint into. Except you set out a unit bias goal on an asset you have done your research on. For instance I want to own 10,000 Hive or HP, and no matter how much Hive I sell, I will make sure I have 10,000 HP some where, that is a healthy unit bias.

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