What is the Stickiness Factor to Hive?
Hive exists in one of the most interesting ways in the crypto industry. When you know Hive -as we all do - you know it to be a thriving ecosystem of dApps and a hardcore community of diehard users.
When you look from the outside, Hive appears to be a tiny player in a tiny industry called crypto.
That being said, our technology is far better than other chains. Our use cases are far more developed. Our community is far more die hard.
So why isn't Hive growing more rapidly? Why don't we see new people onboarded regularly? Why don't we see people sticking around.
I believe there are a lot of varying answers to these questions, depending on how one chooses to approach it. Today, we'll focus on the stickiness factor.
What is the Stickiness Factor to Hive?
In any social media platform, there is a stickiness factor. The challenge is not only getting people to sign up and join your dApp, but also getting them to stick around.
For social platforms, we can sit and wonder: what would keep a user coming back each day.
This brings us to another question: What brings you back every single day?
- How long have you been on Hive?
- How did you find Hive?
- Why did you join Hive?
- Which dApps do you use each day?
- What makes you keep coming back to Hive?
I would love to see the answers to these questions. Let's take a quick poll of the Hive community - answer the above 5 questions in as much detail as you wish to provide by commenting beneath this post.
Behind these 5 questions and answers, I believe a lot can be learned about how we can grow Hive.
Afterall, the best place to start marketing is to the existing demographic. We take the demographic that is on Hive today and extrapolate to other platforms. We look for other members of the same demo and try to onboard them.
What is the Stickiness Factor to Leo?
Obviously, our team has been slaving away at building The Everything App. We believe we're onto something big with the new app.
It went live on May 1st of this year. It's been just over 60 days since the app went live and it's wild to see how far we've come in a short period of time.
That's crypto for ya. Everything moves so fast.
Lately, we've been putting a lot of effort into marketing and growth. You can read our latest Growth Report Here where we talk about the growth we've seen and the growth we are chasing.
We have 3x'd the size of LeoFinance in the past year. That's pretty wild to think about.
We are currently at 1,100 MAUs and our goal is to hit 5,000 MAUs by December 2023. This is a huge target for us and considering the current size of Hive, we have our work cut out for us.
We'll need to onboard thousands of non-Hivers to the LeoFinance UI. This is not an easy task. It's a problem that the Hive community has been trying to solve since literally day on of this ecosystem.
That being said, the stickiness factor becomes an ever-important question.
How do we get people here and how do we get them to stay?
What makes people want to come back each day?
I want to see responses in the comments but I will elude to the broader picture that I see and have experienced first hand.
The world is moving ever-toward Finance. We are seeing the financialization of everything simultaneous to seeing the digitization of everything.
The culmination of these things is where the idea for LeoFinance was born.
In my opinion, one of the sticky reasons that people come to Hive/Leo is around money. People are gladdened to see a few bucks hit their wallet after making a post. People love to see some earnings, no matter how small.
I believe this lies at the heart of the initial sticky factor.
We come for the money.
But why do we stay? I don't think it's only for the money. I think the Money is good on Hive but it isn't great.
I believe that Money always plays a role but that there is something bigger here. The community on Hive is a family and that is a major reason to stay. We build relationships here while simultaneously earning some small $$ for our efforts and we have the promise of potentially bigger $$ in the future.
These 3 things play a key role in stickiness for Hive users IMO:
- Earning some $$
- Making relationships
- The promise of bigger $$ earnings in the future
What are your thoughts? Don't forget to leave a comment below with the 5 questions and your answers. Let's poll the community and try to figure out how we can onboard the next generation of Hivers:
- How long have you been on Hive?
- How did you find Hive?
- Why did you join Hive?
- Which dApps do you use each day?
- What makes you keep coming back to Hive?
About LeoFinance
LeoFinance is a blockchain-based Web3 community that builds innovative applications on the Hive, BSC, ETH and Polygon blockchains. Our flagship application: LeoFinance.io allows users and creators to engage & share micro and long-form content on the blockchain while earning cryptocurrency rewards.
Our mission is to democratize financial knowledge and access with Web3.
Twitter: https://twitter.com/FinanceLeo
Discord: https://discord.gg/E4jePHe
Whitepaper: https://whitepaper.leofinance.io
Our Hive Applications
Join Web3: https://leofinance.io/
Microblog on Hive: https://leofinance.io/threads
Delegate HIVE POWER: Earn 16% APR, Paid Daily. Currently @ 3.8M HP
Hivestats: https://hivestats.io
LeoDex: https://leodex.io
LeoFi: https://leofi.io
BSC HBD (bHBD): https://wleo.io/hbd-bsc/
BSC HIVE (bHIVE): https://wleo.io/hive-bsc/
Earn 50%+ APR on HIVE/HBD: https://cubdefi.com/farms
Web3 & DeFi
Web3 is about more than social media. It encompasses a personal revolution in financial awareness and data ownership. We've merged the two with our Social Apps and our DeFi Apps:
CubFinance (BSC): https://cubdefi.com
PolyCUB (Polygon): https://polycub.com
Multi-Token Bridge (Bridge HIVE, HBD, LEO): https://wleo.io
Posted Using LeoFinance Alpha
This is one of the most engaging topic i have seen today, i just hope the engagement that comes from reading this article (thats if only greater percentage of hivans will) will change our scope about hive and direction of thinking so that we would change this ecosystem for the better.
Lol, Hive is visible from the outside?
I've been on Hive since 2016, when it was Steem. I found it while looking for a facebook alt, for all the reasons everyone hates Facebook, but particularly for their arbitrary banning policy. I joined because I had been watching BTC for about 3 years and knew there was something to crypto, in general, but the concept of using it as a reward system for social media was too revolutionary to dismiss out of hand, so I started dipping in and trying it out.
I didn't really make any money, or come up with any amazing ideas to take advantage so I found it difficult to hang out here in the beginning.
Then I found Splinterlands (Steem Monsters at the time), and it further drove the point home of what a crypto reward system for daily activities could do, so I was hooked.
Daily, I use peakd, hive-engine, beeswap, peakmonsters, Splinterlands, of course, dCrops, and I'm trying to spend more time in the Leo-verse, but I don't have much to contribute here, so I'm still a tourist.
Simply put, I keep coming back because I'm invested. Not just financially, but in the belief this tech really is a key component in some of the major changes that are unfolding before humanity's eyes.
Speaking of invested... Hive is where I learned how to invest. I was dabbling with BTC, but I knew nothing of markets, investing, ROI, APR/APY, or even how networks work, really, before I dove in here and began seeing how it all interconnects.
Honestly, it may be a bit dramatic, but Hive is my home, office,
churchuniversity, and nightclub. Whatever I'm in the mood for I can find here, so why borrow an account from facebook to get slapped in the face with someone else's curated garbage.I own my Hive account, decide what makes it on to my feed, and get paid for my participation. Nothing else comes close, and that's just the social media factor. I bank here, too. Would you trust facebook with your money? I should hope not.
I have been around since July 2017
I came across STEEM as blockchain social media while doing cryptocurrency research. I checked out the project and it seemed worth checking out and making an account.
Originally I wanted to see how a blockchain social media would work and and I soon realized that it is the best large scale community I had ever come across. There were many smart people who I can have a real connection without even knowing their real names.
Frond Ends: @leofinance @ecency @peakd @dbuzz
Games: @splinterlands @risingstargame
DeFi: HIVE-Engine + Tribaldex
This is a realistic piece....with all sincerity, hive has been just more than a blogging site.
I've been here for the past 8 months
Actually we joined as a team who migrated from #steemit under the the leadership of @fokuznow with other amazing souls as @ijelady, @luchyl, @sammyhive and many others
Our aim for the move was seeking better opportunities, of course web 3 is much better than web 2
I've used dAPPS as @ecency, @dbuzz, @hiveengine, @leofinance etc
I've kept coming not because of the earnings, going through my blog, one can actually testify that I'm not getting so much, but I think I've learnt a lot, I've made friends across the globe... people like @taskmaster4450le, @mattsanthonyit, @freewritehouse 🤣🤣🤣
I'm moving ever forward with hive
I am so happy that you are one of the friends that stuck around. It has not been so easy for you, but i am happy the patience you showed have paid off. Keep on working hard and doing your best. There is much more ahead to gain than now.
exactly, though learning new skills, she is trying so hard
Yeah...the patient dog eats the fastest bone, giving up is never an option
you are right. We are seeking for a home and hive provided it. We also need good friends and hive provided all
Thank you @fokusnow for leading the way
I appreciate your hard work @pearlie123
I really appreciate you support which carried us all till now. I am so proud of you and will remain supportive throughout our journey on Hive and Leofinance. I believe we will excel if we continue to work hard patiently.
Thanks @ijelady....your motivation keeps others going
How long have you been on Hive? Including the unamed chain. 1435 days. And I have posted for 1435 days.
How did you find Hive? @jongolson throught CTP
Why did you join Hive? Looking for earnings online, and I had known Jon for years, it was a no brainer for me.
Which dApps do you use each day? LeoFinance, Peakd, LikeTu at least.
What makes you keep coming back to Hive? Mainly I see the potental of Hive. Where it should be in 10 years.
https://leofinance.io/threads/pearlie123/re-leothreads-kmtff9kg
https://leofinance.io/threads/luchyl/re-luchyl-36yf8lmxx
The rewards earned on this comment will go directly to the people ( pearlie123, luchyl ) sharing the post on LeoThreads,LikeTu,dBuzz.
How long have you been on Hive?
4 years with this account.
How did you find Hive?
I was introduced by an influencer on an other social media plattform
Why did you join Hive?
I found (and still find) it interesting to whatch a new economy forming. the major issue of "The internet" had always been the lack of a cheap and secure value transfer. Paying cents for reading an article by only a click. We see an extrem evolution of this concept with the reward pool distribution and all the things that are possible here.
Which dApps do you use each day?
PeakD, Leo Threads, Ecency
What makes you keep coming back to Hive?
It is my main source of information about crypto and new projects. With @spinvest I found a community of equal minded people. The rewards are more of a motivation than of an income source at all. I never exchanged any crypto back to fiat.
Thanky for the questions!
How long have you been on Hive?
I'm here four (4) months now.
How did you find Hive?
A very good friend introduced me to Hive
Why did you join Hive?
First, I need to release my thoughts each day through creating contents so Hive was the best place to do that.
I also needed another source of income and Hive proved to be the best place.
Making friends is what I like doing and I've gained that here.
Learning never ends and Hive has proven a good place to learn so many things stemming from crypto, other country's culture and food, etc.
One day, one will need to retire from work or business and fall back on his or her savings, so I saw Hive as a better place to save for my retirement.
Which dApps do you use each day?
I use LeoFinance, Ecency, Hive frontends and just got signed up on Peakd.com today.
What makes you keep coming back to Hive?
I see Hive as a second home and as such like to interact with the people I call family.
To share my content and engage with other user's contents too
To earn and save more for my future retirement.
How long have you been on Hive?
I have been on Hive since 2018. So a total of 5 years
How did you find Hive?
I got to know about Hive through a friend in uni
Why did you join Hive?
Well, I needed some extra income and I loved writing, so Hive was the perfect opportunity for me.
Which dApps do you use each day?
Right now, it is leothreads. I spend roughly 4-8 hours on the app each day. It is fun and I get to talk to a lot of people.
What makes you keep coming back to Hive?
The money. Creating content on Hive adds to income. It is better than working a minimum-age job and I love the freedom it gives me to explore other creative endeavors.
Also, I have other projects and communities I support. Hive gives me the unique opportunity to service my community and help other younger people from my demographic earn and grow.
Lastly, my stake. I want to see that grow in value as well. It's one of my few tickets to financial freedom. So that's another incentive to stay and build here.
On and off, I've been on Hive for around 5 years now.
I found Hive (actually Steem) while searching for ways to make money online. I was spending a lot of time on the internet, so I figured why not monetize all that time rather than let it go to waste?
I joined Hive to try and make some money online. Back then, I had no idea about the huge potential of Hive so I wasn't even looking to make a lot of money. All I wanted was some extra bucks to buy a couple of beers every now and then but as I started to get more and more involved in Hive, I learned it was much more than a social network where you can make some money from your content.
The dapps I uses the most are LeoFinance, Risng Star and Splinterlands.
I keep coming back to Hive because I learn a lot about many topics interacting with people in the community. Also, I do believe Hive has immense potential to lead the next technological and social revolution and I want to make sure I'm involved.
wow this is interesting.
I am in Hive till 2 years.
I saw the Hive link created account and one of the friend helped me to understand hive better.
First time I joined hive for earning some little extra money although opinion Changed with time now.
Ecency & leofinance frontend I use mostly and see each day.
Last question is difficult. I think i became used to do it. Ans that is the possible answer of it..
For me the main reason is the potential for foundationally transformative societal changes.
This is something I am always interested in giving answers to. It's a pity not many people know about Hive and even those who know and have signed up aren't active again. Why? Let me give my answers to get the "Why".
How long have you been on Hive?
I have been on Hive for 2 years and almost 4 months now.
How did you find Hive?
There was a platform I joined three years ago which crashed in the year 2020. I was on another platform when @dreemsteem told us about Hive. I was reluctant at first because I was told it's just like Steemit because I was a user there in the year 2016 when I spent a year and left. After all, it was hard to earn. I was there for the money alone. Then, Hive came and concluded it would be hard too. After a year, I had a rethink and joined. Sincerely, I was here for the money at first but along the line, I saw the potential in Hive and changed my mentality to start building myself and account while learning the hang of investment.
Why did you join Hive?
Just like I said, I did join for the money but today, whether money or not, I have found a great and quality relationship that I don't plan to ruin or put an end to.
Which dApps do you use each day?
Every day, I use Ecency to post and comment. I also use Leofinance to engage in the community. Then, peakd is just to view my Hive Engine wallets and trade other tokens.
What makes you keep coming back to Hive?
Hive has been a home to me. I can't go a day without coming here, especially coming to see how my account is doing. I keep coming back because it's already part of me. I took Hive as a job where I resume for the day and close at night. I enjoy the social interaction, engagement and fun of improving daily mere looking at others' works. Now, back to the "why" I started with, it is being intentional that makes one keep coming back. People don't want to do more work but expect large returns which is impossible. They aren't ready to put in extra effort and because they keep getting little cent, they assume it is small to waste their time here. Trust me, if one is intentional about growth here on Hive, they would keep coming back here to make it happen.
Thanks for bringing out these questions.
Decide to make a post to comment
https://leofinance.io/@doze/what-is-the-stickiness-factor-to-hive
I have been on hive for 8 months now
I never knew what is Hive until @fokusnow told me about Hive
He said that, it is a web3 Blockchain, much more better than web2 where we was.
I love opportunity so I needed to more from him. And I left my city to his one city to learn about Hive. After the training, I went back to my city to share to my people all the things I heard about Hive.
I come to hive each day because I will not afford to miss good friends I have here on Hive and LeoFinace. Honestly, hive has become a second home for me. Whenever am facing challenges, I come to hive to seek comfort and many friends will wish me well.
Hive, I love you so much
You have been a loyal friend for years now. I knew that if i asked you to move with me, you will. And you actually did. I am happy we are experiencing web3 in its present state. I think you for sticking around. We are winning more together.
I joined steemit in 2018. From there i came over to Hive briefly and went back to steemit. That 2018 was my year of joining crypto too. I returned fully and finally to Hive November 2022. I Actually came over with close to 25 friends including @ijelady, @sammyhive, @beauty197, @marajah, @herculeand, @pearlie123, @ijebest, @ngobaby, @iamchimary, @mr-chuks, @iamnursejeff, @samueluche07, and others that remained active till date. Unfortunately more than half of my friends that came over from Steemit lost interest.
I heard about Hive from Steemit. A lot was not really clear to me then as a newbie. But am happy i got to know about Hove then from steemit.
Hive was clearly doing much better than steem especially with regards to promoting free speech and removing censorship. Dapps, communities, projects and teams like Leo team drew me to Hive.
Mostly Leo threads and Leofinace.io. I use Hive keychain for wallet, and ecency as a backup UI.
I find value in Leofinance. I really appreciate this team. They are simply the best. If you check my blog, you will notice that 80% or more of my work is leofinance. With 18k LP, i have shown that the Leo team and project won my long-term commitment.
It was a difficult decision but happily, we are enjoying hive today
So much
I appreciate joining hive by your invitation @fokusnow, I'm as well getting to know how it goes here because the approach here is different from that of steemit, hope really to enjoy hive.
Yeah. At first it was that easy but consistently working hard can I say we are better off here on hive.
I never regret coming to hive and finding my way to #leofinance.
We switched over very late. Yet, we are pressing forward without shrinking back
How long have you been on Hive?
Just a couple of months, 5 months to be exact.
How did you find Hive?
I stumbled upon Hive through researching about cryptocurrency and decentralization. The concept around it was pretty fascinating to me and I decided to dig down the rabbit hole.
Why did you join Hive?
Truthfully, the potential to earn was the main driving force on joining Hive. But I was also curious to know what web3 was about. What made it for me was reading the why Hive page on the hive.io website.
Which dApps do you use each day?
It's mostly ecency, peakd and leofinance.
What makes you keep coming back to Hive?
It's the vision and the potential the ecosystem has. The genuine relationships that I'm forming and the diverse and valuable knowledge that users share here. I've also become a bit addicted to the gamification, growing my stake, building reputation, achieving X amount of activity, climbing up the ranks etc.
Well Leo has been consistently at the core of Hive and its such a community that keeps the heartbeat on regardless of many crisis.
Diverse and multi-talented authors here on Leofinance are showing their ideas and the forum is solid - thats what have contributed to "stickiness" factor tbh..
I would of course want to see more growth and the community to shine and prosper.
💚💐
As you mentioned; I think the main attraction to HIVE is the potential of earning currency. Which leads me to the following. I'm sure there are many reasons why some leave the platform but I would wager that a good portion of those leaving/ not sticking around long enough to find a niche boils down to human nature. Newbies sign up expecting to earn dollars but soon find out that most post make cents. They review the trending content/higher paying content and determine that their own content is of higher quality writing and can't figure out why they are earning less than the trending posts. They then toss their hands in the air and say "I'm Out" due to wrongly feeling "this is a scam", "this isn't worth my time (but then goes back to posting on facebook)" and/or "I guess no-one wants to read my content (Feels as if they failed at creating a blog)". A greater success of user retention likely can be found on marketing to the "FUN" aspect instead of the "Rewards" aspect. Ex. Those who signup as gamers to play Splinterlands and later transition to/ explore other aspects of the blockchain are lmore likely to be content with smaller rewards/ stick around long enough to find their niche.
How long have you been on Hive?
7 months old
How did you find Hive?
@fokusnow introduced hive to me
Why did you join Hive?
Because I love blogging, I want to make new friends, I also want to know more about cryptocurrency and web3
Which dApps do you use each day?
Only hive
What makes you keep coming back to Hive?
Most importantly I always anticipate replies to my page both thread and post, I also love reading other peoples thread, that motivates me to keep coming not daily but in few minutes.
How long have you been on Hive?
Actually, I have been active on Hive for 8 months now.
How did you hear about Hive?
When we are in steemit under the leadership of @fokusnow. He told us about Hive and we switched over on November, 2022
I enjoy the use of Ecency as my beloved frontend, but threads and leofinance have become my home while Alive Tribe is an interesting place to be.
Here, I have been growth with stake on leofinance, alive, cine etc as a passive rewards of my hard work on Hive. Will continue on this platform of great potential. We are enjoying it.
Next month will be my second year
Via Splinterlands
I did not join Hive. Splinterlands made a Hive account for me. I was wondering what was this platform I am seeing. TM's post caught my attention for his unusual article.
Splinterlands, LeoFinance, PeakD, ecency, SoMee, HiveBlocks, HiveNow, HiveStats, ListNerds, LeoDex, and sometimes LeoGlossary. Just recently, ThreeSpeak
The idea of micro earnings and micro investing and also the idea of Hive as a compounding machine via layer two tokens. If everything turns out right as I expected about Hive, saving for my retirement years.
How long have you been on Hive? 5years
How did you find Hive? youtube trading channe
Why did you join Hive? interested in crypto and blogging
Which dApps do you use each day? ecency actifit
What makes you keep coming back to Hive? checking rewards :)
Besides many reasons to be here, one that stands out mostly for me is the thrill of pioneering something that has never been done before. Keeps me coming back everyday to contribute to its success in my own way.
This is a cool initiative, it's always an honour to me to share my love for Hive in this way... Talking about it.
How long have you been on Hive?
Two years and a few months of life changing experiences.
How did you find Hive?
A friend found me in a blogging platform and introduced Hive to me, it's been way better for me since then.
Why did you join Hive?
I enjoy writing, I needed a change in the platform I was blogging on before and of course, I wanted to earn money too.
Which dApps do you use each day?
I use peakD more but sometimes I'm on ecency and Leothreads, it's fun for me that way hehe.
What makes you keep coming back to Hive?
The fun I get from engaging with like minds, the fulfillment to get my targets done daily and most importantly to earn more money haha.
Hive is a beautiful platform to be in and I am loving every opportunity it presents to me since I started here. Let's keep Hiving!!!
How long have you been on Hive?
Since January 2018.
How did you find Hive?
Through Jon Olson, who seemed really passionate about it.
Why did you join Hive?
To check it out and see if I like it.
Which dApps do you use each day?
Are we allowed to say Keychain? That seems like cheating! :D
Leofinance, PeakD, BeeSwap/TribalDex (sometimes not every day), Splinterlands and a series of 4-5 idle games, CTPX, Listnerds, SplinterForge. Indirectly I use 3Speak every day because I watch/listen to videos, but without logging in to the platform. Every few days: PeakMonsters and/or Splex.gg. I'm sure there are others I don't remember right now. There are definitely others I use on a weekly or monthly basis or on occasions.
What makes you keep coming back to Hive?
Many things.
The relationships we've built. I believe they are tighter than on other social media platforms because we needed to stick together more than they do in order to get through the bad times or the reality of being mostly ignored outside our ecosystem.
The almost certainty that we can build up our voice in the community and that it matters and cannot be taken away, at least at the base layer. By voice I obviously mean both words and stake-weighted influence.
The satisfaction of being involved in something that may shaken the status quo, if it hasn't already started doing that.
The incentives, ok, that's a factor too. In time, they can build up to become a serious alternative or at least complement the earnings from the fiat world. I'd prefer the first option, but time will tell.
For me,My reason more than anything else is the Community of Like- minded individuals I get to interact with on this platform and HIVE Community at large
Their intelligence, dexterity and ingenuity displayed on their posts and comments