Hello, hello, dear entrepreneurs, happy and productive start of the week! Entrepreneurship is not for cowards! This is a phrase I read somewhere, and it is not far from reality, but I would add that it is not for lazy people either, because the truth is that it requires a lot more work than when we are under the command of someone else, is to plan, direct and execute the things that at a certain moment were only in our mind, entrepreneurs do not have a stipulated schedule, because although we can try to assign ourselves a schedule, in most cases, we never fulfill it, because even when we are in bed, we have our minds on the projects we want to execute, and this is something that regardless of the venture you have, you are going to suffer. Undertake, they said, you will be your own boss, they said! But the reality is that being your own boss is not the easiest thing in the world.



Sometimes, as bosses, we come to hate ourselves a little, because we cannot afford laziness, lack of efficiency and much less missing work, although there are days when we really do not want to get out of bed. But today, I am not here to tell you how hard it can be to start a business, but to share with you a little bit of how beautiful and satisfying it can be when we start to see the fruit of what at some point was only a dream, or was only captured on paper. In February of last year, I decided to offer a first tray of brownies to sell in the employment of one of my brothers, quickly that tray of 10 units, became two, and sometimes 3, soon people came asking for full trays, others asked what other types of desserts offered, and so I was adding another variety of desserts to my small business.



With ups and downs, I continued with my desserts, then came to revolutionize my customers, the quesillos, by October I had projected to prepare Christmas dishes between the months of November and December, when suddenly my brother appeared, asking me to prepare some pastichos for some friends of his, and so it was, as we advanced the addition of savory dishes to my venture, By November my brother had partnered with me and we had begun to prepare lunches, pastichos and obviously the much desired Christmas dish, in January came the low season of any business, so, although the mood was a little low too, we did not stop working, my younger brother told me that his co-workers, who were my main customers for the date, if I prepared hamburgers, or some kind of junk food?



At that moment, I must confess that I answered yes, although with some fear, because, although I had prepared hamburgers for my family countless times, they never looked like the ones they were used to eating at a street food stand, to my surprise, my style of hamburgers was well accepted, and the fact is that, breaking out of the mold is what makes us unique and can position us in any market, I also read that somewhere, The truth is that I do not remember well when we started with this hamburgers and junk food, I think it was in February, certainly we have tried some foods like crazy fries, pepitos, farmers, but the constant has always been the hamburger, and as the creators of McDonald's, we decided to stay with what sells best, and perfect the versions we have so far, as well as the work process.



Using quality products, preparing some raw materials from scratch, and using a good cooking method has been making a difference, to the point of having to buy new equipment and work tools to meet the demand. A couple of weeks ago my brother, without much consultation, told me, I made a purchase that will help us a lot with the work, I thought it was a new food processor, since mine recently ceased to exist, but the surprise was that he acquired a new kitchen to work, equipped with a griddle to make hamburgers and two baskets for frying, something that will certainly help us a lot in the future, and that has reduced work times by more than half, thus offering our customers, faster when delivering orders.

A satisfied customer is the guarantee of a next purchase, that is something that, as entrepreneurs, we must never forget. Entrepreneurship is not easy, but undoubtedly, when we begin to see the results of our efforts, it gives us an indescribable satisfaction, so, if today you think that your business is not going as fast as you think, or want, you, continue working with the same passion, that step by step we will build that future that we want so much. Happy and productive week to all.

_{Images of my own, taken with my Redmi Note 9S phone, edited with Canva}

Thank you for taking the time to read this post, if you have any questions, criticisms or suggestions, I would appreciate it if you would put them in the comment box, and remember, you too can make magic in the kitchen wherever you go!

[ES]